(Martha Florence)

Arusha born Founder and Creative Director Florence Moshaki is the epitome of a self-made woman. Equipped with an MBA, nascent talent and an ageing machine, she learned how to satisfy clients who demanded style and quality without pretentiousness.
An acolyte of Rehmatullah, and Regemlira she has become a style influencer in her own right driving the Moshaki aesthetic to create the comfortable, affordable wardrobe every woman needs MOSHAKI is the go-to brand for stylish apparel which endures. The label synonymous with simplicity offers a complete ready-to-wear collection. Signature separates are complemented by distinctive frocks, dresses, and suits, each representing understated elegance.
MOSHAKI is about creating quality apparel individually made by African artisans. Classic silhouettes and wardrobe ‘must haves’ are made unique standouts by exceptional fabric design, colour palettes and Florence’s inspired flourishes.
‘My designs are inspired by my clients who demand something out of the ordinary, giving them presence and confidence’

Designers Bio

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