Dida
(Italy)

DIDA, the brand, was born from her passion for fashion. As a child, she admired fashion shows featuring high-end luxury brands and loved trying on her mother’s elegant dresses.

During her travels to India, Dubai, and Africa, she purchased various fabrics, which kick-started her career designing bags by mixing different textiles.

Each DIDA bag is unique, fun, and embodies colors from around the world.